Posted on: 
September 3, 2023

Marketing & Business Analytics Manager

Job Description

Lingokids' mission is to help 100 million families worldwide raise amazing kids through playlearning™.

Through play and interactive technology, Lingokids delivers premium, modern learning through educational subjects and life skills so kids can thrive as confident, conscious, resilient, lifelong learners — ready for school and today’s ever-changing world.

To help us on this mission, we’re looking for an exceptional Marketing & Business Analytics Manager to join the Business Performance and Data Science team.

Are you ready for Playlearning™?

As the Marketing & Business Analytics Manager works to improve insight, prioritisation and strategic planning across Lingokids as a whole and marketing in particular, providing actionable recommendations to help the businesses to meet financial objectives.

You will lead a team of analysts and data scientists that manage the performance review process, marketing spend efficiency, and support FP&A team to optimise business forecasting. You’ll work closely with the leadership and marketing teams to drive business strategy & objectives


  • Own the Marketing and business analytics function and champion data-driven approaches within Lingokids.
  • Lead a team of data scientists and analysts. Provide your team with guidance, purpose, leadership, and direction.
  • Work closely with the marketing team to constantly improve acquisition, through budget setting, bid optimisation, and organic strategies.
  • Give clear insight at the business level, helping manage competing views from our functional teams like marketing, product or content.
  • Build our measurement framework - Define what we measure and how it’s reported
  • Manage the process to dig into our trade and performance metrics, fixing problems and finding opportunities.
  • Provide insight and recommendations for cross-business initiatives and strategic planning.
  • Provide data support to optimise financial forecasting and translate financial objectives into actionable product/content/commercial targets.
  • Provide data support to optimise financial forecasting and translate financial objectives into actionable targets
  • Build strong relationships with key stakeholders such as the leadership team and other parts of the data team, and ensure that the business analytics function has a good understanding of key commercial objectives.

Our ideal candidate profile

  • Toolkit of analytical techniques (SQL, Python or R) to build insight and give recommendations - SQL is a must, and good knowledge of Looker is a plus.
  • Understanding marketing in digital businesses (particularly subscription), with a history of optimisation, commercial analysis and reporting.
  • Expert in analysing business problems and a master at sharply and concisely communicating advanced insights to the organization’s leaders and team, both written and verbal.
  • Good knowledge of financial modelling
  • You enjoy leading others and can build and coach a high-performing team.
  • You’re a bright, high-calibre candidate who enjoys working in a warm, fast-paced, collaborative environment.

Life at Lingokids

🏡 Unlimited remote working: you can choose to work from home indefinitely or attend our Madrid headquarters whenever you feel like it. This position is open to anyone within +/- 2 hours of the CET timezone.

⚖️ Flexible hours and work-life balance: we care about the results you bring to the team. 9 to 6 and constant commuting is not for us either.

📈 Stock options: joining Lingokids means you can choose to own part of the company.

🌍 Visa sponsorship: if you need a visa to work in the EU, Lingokids will assist you during the visa process, costs included.

📚 Professional growth: up to €2.000 per year for conferences, books, and training.

💬 Language lessons: language learning is what we’re all about! We’ll cover language classes for you to learn Spanish, English or Portuguese.

🩺 Health care: we have optional health insurance as flexible retribution and 4 online therapy sessions for free to help your self-awareness and wellbeing.

💳 Flexible compensation: you'll be able to include your monthly expenses in meals, transportation and kindergarden into your payroll.

🍲 Meal allowances: every month, you will receive a 60€ voucher for you to spend on the restaurants and food delivery services you like the most.

🖥 Home office setup: you'll have a 400€ voucher to set up your home office and a 35€ monthly allowance for remote expenses.

🙌 Feedback culture: feedback is the breakfast of champions, and we take it seriously! We have a real-time and honest feedback culture, and a formal 360º assessment every 6 months.

If you think you don't tick all the boxes, we'd still love to hear from you. Nobody checks every box, and we are looking for someone excited to join the team!

Our culture


We work hard and playwork™ even harder! Learning through play and having fun is also the mantra of Lingokids behind the scenes.

Creative leadership:

Lingokids members work in interdisciplinary teams with a long-term goal designed to feel like a mini-startup where everyone must perform creative leadership. All members are responsible for proposing solutions to problems, and nobody is expected to come up with all the ideas while the rest are just developing them.

We know nothing:

At Lingokids we are humble and one of our mottos is “I know nothing”. But knowing is our passion so we are always finding creative ways to increase our wisdom. That continuous race for perfecting our knowledge brought us where we are. That and that we are fast getting that knowledge.

About Lingokids

We’re the playlearning™ app for more than 50 million families worldwide.  

By learning through play, your child will develop skills like creativity, collaboration, critical thinking, and communication.

Join the adventure!

Founded in 2015

Apply now

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